Take a look at the social media feeds of your favorite store or restaurant. For B2C brands, social media is, undoubtedly, a “where-it’s-at” customer service platform as much for networking or advertising as for engaging consumers with a personality and story that captures new customers and builds affinity. Now, imagine this same social care experience from your healthcare payer or provider. Why is this such an unlikely scenario?
Undoubtedly, healthcare has room to grow in providing
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millennials
Giving ‘Voice’ to Healthcare: The $3.5 Billion Opportunity
Whether it's asking Siri for directions to the nearest coffee shop or commanding Alexa to turn on the lights, using voice assistants has become part of daily routines. More than one-third of the U.S. population relies on these tools to make their lives easier, and they’re being embraced by more than just millennials; use among seniors, children, and teens is also on the rise.
But the home and smartphone aren’t the only domains for voice assistants. Businesses of all types – from
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The Hard Truth About Boosting Patient Acquisition
Technology giants and other non-traditional players are moving into the healthcare market, giving consumers a host of new options for how and where they obtain services. Everyone from Apple and Amazon to G.E. and Berkshire Hathaway are disrupting the market by introducing new delivery models that emphasize simplicity, transparency and positive digital experiences.
Traditional players will need to recalibrate how they build market share due to this new consumerism threat. In fact, a
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Teladoc COO Shares 5 Virtual Care Predictions to Watch in 2020
- Teladoc Health’s COO David Sides gives a glimpse of what the future holds as more consumers tap into virtual care.
Forget face to face, healthcare is moving into cyberspace—albeit not as fast as one would like. Yes, there is no question that the interest in virtual care is growing swiftly. However, the adoption of virtual services has been somewhat slow; only about 10 percent of healthcare consumers have used such services, according to a study by J.D Power.
Despite interest from
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Elevating The Hospital Room Waiting Experience: 6 Factors to Consider
We spend so much time in our healthcare facilities’ public waiting areas, so it should come as no surprise that one survey found that 63 percent of patients cite the most stressful thing about going to their doctor is waiting to be seen. Additionally, research has shown that 85 percent of people believe that wait time is either somewhat or very important to their overall patient experience. Doctor and hospital visits comprise some of the most anxiety-ridden events in our lives.
Who wouldn’t want
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The State of Patient Access and Engagement: Consumer Demand Versus Reality
- DocASAP, a patient access and engagement platform for health systems, health plans and physician groups revealed the findings of its first annual “State of Patient Access and Engagement” survey. - The survey, conducted by OnePoll and commissioned by DocASAP in October 2019, uncovers insights into patients’ preferences, frustrations and expectations when communicating and engaging with health plans and healthcare providers.DocASAP, a provider of the most advanced patient access and engagement
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How Can IT Support Stay Personal as Healthcare Moves Into A Digital Era?
The widely anticipated expansion of digital healthcare over the next decade is very exciting for many healthcare executives, physicians, IT vendors, and consumers. Potentially transformational IT technologies are already being explored by many hospitals, including new devices and applications designed to streamline healthcare operations, lower costs and enhance the quality of care. Artificial intelligence (AI), machine learning, blockchain, telemedicine, voice search, virtual reality, wearables,
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Redox Survey Reveals Gen X Leads All in Digital Health Adoption
- New Redox survey about the adoption of digital health apps finds one-third of the respondents said they use or are open to using mobile apps to manage a condition or their fitness routines.- Gen Xers (35- to 54-year-olds) are at the forefront of patients clamoring to take control and manage their health with mobile apps.- Baby boomers, those aged 55 and over, were the most concerned about privacy and security.- The results from this survey show consumers are open to the idea of using mobile
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Telehealth Adoption: Convenience & Cost Drive Adoption For Consumers
Convenience and cost are the key drivers of telehealth adoption for American consumers, but lack of awareness is an issue, according to recent findings from American Well’s Telehealth Index: 2019 Consumer Survey. Telehealth leader American Well commissioned Harris Poll to conduct an online study among over 2,000 adults to measure usage and sentiment toward telehealth. The results are weighted to be representative of the American adult population across standard demographics.Majority of Consumers
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How Tech Giants are Helping Providers Reinvent Patient Care
Healthcare costs are on the rise, and they show no signs of leveling off. According to the latest data available from the Centers for Medicare and Medicaid Services, healthcare spending in the United States reached $3.5 trillion in 2017, or $10,739 per person. Those costs are projected to rise by about five percent year-over-year.
As expenditures continue to skyrocket, healthcare providers are looking to new technologies and care strategies that can help them treat patients more effectively at a
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