Sarah Bennight, Marketing Strategist, Healthcare, Stericycle Communication Solutions
Today’s patients have high expectations when seeking information and services about healthcare. As generations Y and Z mature and become responsible for their own healthcare, the industry needs to adapt and evolve their communications strategies in order to connect with customers in a format they prefer. This is also important for the wellness of your business.
But the challenge for healthcare provider
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D2 Consulting Acquires Patient Engagement Company WorkUp
Life sciences consulting firm D2 Consulting, today announced it has acquired Brooklyn, NY-based patient engagement company WorkUp, Inc. The acquisition expands D2’s existing technology solutions, providing value-added support for clients, including manufacturers, specialty pharmacies, HUBs, payers, pharmacy benefit managers and integrated delivery networks.Founded in 2013 to support high maintenance patients, WorkUp’s patient engagement solution, Status improves operational efficiencies and
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3 Ways On-Demand Care Can Improve the Patient Experience
Matthew Blosl, Chief Revenue Officer, DocuTAP
In the increasingly competitive healthcare space, establishing loyalty and improving the patient experience has become a priority for providers. In no area is this truer than the highly competitive, consumer-driven on-demand care space. In fact, a recent survey revealed that patients are five times more likely to select a practice because they’ve had a positive experience there rather than traditional marketing tools, highlighting a key driver of
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5 Things Patients Are Looking For On Your Physician Practice’s Website
Patients have taken a more active role in their healthcare journey, and with more digital options than ever before, their expectations have significantly shifted. More are taking their healthcare-related searches online –– an estimated 80 percent according to a recent report by Doctor.com –– and adopting a consumer-like approach, comparing and contrasting providers to find a practice that fits their needs to a tee. With patient consumerism on the rise, it’s become imperative for providers to
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Why An Integrated Healthcare CRM Is Critical to Patient Engagement
Sawad Thotathil, MD MCE MHM and AVP, Persistent Systems
Customer Relationship Management (CRM) is the well-known backbone of commercial sales forces across the globe. But what many don’t realize is that CRM has a utility that extends far beyond relationship-building in a traditional business setting. CRM systems are now engaging more than customers. They’re engaging patients in a healthcare setting far more complex than any retail or B2B enterprise.
CRM applications are used to engage patients
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You Want Patient Engagement? Make The System Navigable
Irv Lichtenwald, President & CEO of Medsphere Systems Corporation
Last month, New York Times reporter Robert Pear died at age 69 from complications of a stroke. The name was unfamiliar to me, and I guess that’s to be expected, given what I’ve learned of the man since.
Turns out Robert Pear was a thoughtful, unassuming reporter who wanted the accuracy and validity of his work to speak for him. This approach engendered much respect among his peers in the 40 years that he primarily covered
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Nuvi Acquires Patient Experience Platform Banyan
Nuvi, an enterprise social management software, today announced its acquisition of Banyan, Orem, Utah-based patient experience software company that provides best-in-class digital marketing, reputation management, and patient communications solutions. Financial details of the acquisition were not disclosed.Why Banyan?Founded in 2013, Banyan’s platform grants healthcare providers the ability to connect with their patients through their HIPAA-compliant social media application, enhancing the
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Welltok Report: Why It Is Time to Rethink The Patient Journey
It is time to rethink the patient journey. It’s no longer just about how you interact with patients from their first appointment to discharge, but rather the broader ongoing journey to optimal health that occurs largely outside of the provider setting, according to a new survey conducted by Welltok. The "Rethink the Patient Journey" report of more than 1,600 adults found that 84% of respondents would be more loyal to their provider if their overall health and wellbeing were supported outside of
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Novant Health Forms Digital Health and Engagement Business Division
Novant Health launches digital health & engagement division to lead the strategy and implementation of omnichannel digital solutions and develop a comprehensive digital healthcare delivery platform. The mission of the new division will focus on creating a digital healthcare delivery platform that connects a person’s entire healthcare journey and delivers a personalized experience through a comprehensive virtual venue of care.Digital Health and Engagement Division LeadershipThe digital health
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CPSI to Acquire Patient Engagement Company Get Real Health for $11M
CPSI, a community healthcare solutions company has reached an agreement to acquire Get Real Health, a Rockville, MD-based comprehensive patient engagement platform for $11 million in cash. CPSI is the parent of three companies – Evident, LLC, American HealthTech, Inc. and TruBridge, LLC. The acquisition will allow CPSI to advance their ability to care for patients outside the walls of a community healthcare facility.Value-Based Care Creating New Demands for Patient EngagementValue-based care
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