When it comes to consumer engagement, other industries have had a significant head start. For years, retailers, banks, and other customer-centric organizations have been working hard on curating digital experiences that simplify, personalize, and secure interactions and transactions with their consumer base. Accessing your savings account through an app is now the standard for millions of people. It’s second nature to use the chat feature on a clothing retailer’s website to get information
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Patient Engagement | Optimizing Patient Engagement | News, Analysis, Insights - HIT Consultant
Out of Sight: Why Invisible Patient Engagement is Optimal Patient Engagement
As a patient engagement product director, there’s nothing that I love to hear more from customers than they live and breathe in the systems we’ve created. We’ve thought long and hard about UI; about the rich dashboards we build; about new ways to expand functionality within the parameters of our applications and programs. But there’s a hard truth that I—and the healthtech community at large—need to learn, or have already: Most of the people who use our software aren’t focused
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Indegene Partners with Amwell to Customized Digital Patient Engagement
What You Should Know: - Indegene, a technology-led healthcare solutions provider, today announced a partnership with Amwell to facilitate life sciences organizations to connect patients to better quality care and drive better health outcomes. - This partnership will facilitate Indegene to enable life sciences organizations to drive virtual care automation and patient companionship to advance longitudinal care, behavioral health, and other specialty and chronic care segments. It will help
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To Engage and Activate Patients, CRM Alone Isn’t Enough
We talk about patient engagement a lot in healthcare today. But the reality is, we often don’t just want a patient to engage with a piece of content or information; we want them to take action. The traditional CRM and marketing automation are great tools for the former – keeping patients and their healthcare providers connected. But it does little to move beyond a digital connection. Today’s patients (or, consumers) expect more from all of their relationships, especially their healthcare
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M&A: Babylon Acquires Patient Engagement Solution DayToDay Health
What You Should Know: - Babylon (NYSE: BBLN) acquires patient engagement platform DayToDay Health (“DayToDay”) to provide Babylon members with DayToDay’s digital-first, highly engaging programs and clinical services prior to and following scheduled surgeries, major health events like childbirth, and following diagnosis of chronic conditions. - Financial details of the acquisition were not disclosed. Enhancing Lives by Guiding Patients with Individualized Care Although almost all
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Northwell Health to Launch Enterprise Patient Engagement Platform at Clinical Sites
What You Should Know: Northwell Health and Playback Health sign multiyear deal to launch patient engagement platform at clinical sites across health system. Northwell Health, New York State’s largest health care provider and Playback Health, a software technology company dedicated to helping care providers build deeper, more meaningful connections with their patients, today announced a multiyear agreement to launch Playback’s patient engagement platform at select locations
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Healthcare Leaders: The Importance of Embracing Patient Engagement
We are incredibly lucky to live in a historically connected world. The internet, smartphones, and technology of all kinds have brought people together in ways unimaginable just a few decades ago. These massive communications paradigm shifts have also left their mark on medicine, although in an unpredictable way. One of the most positive impacts on healthcare hasn’t been a breakthrough treatment or therapy – but an increase in patient engagement and a deep understanding of its importance in
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Health Catalyst to Acquire Patient Engagement Platform Twistle – M&A
What You Should Know: - Health Catalyst, a provider of healthcare data and analytics solution announced that it has entered into a definitive agreement to acquire Twistle, Inc. ("Twistle"), an Albuquerque, New Mexico-based healthcare patient engagement platform. The acquisition was funded using a combination of cash and stock. - Founded in 2011, Twistle’s SaaS patient engagement platform automates patient-centered, HIPAA-compliant communication between care teams and patients to transform
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Surprise! Patient Engagement is About the Individual
It’s well understood that patient engagement leads to better outcomes. A powerful way to boost engagement is by delivering a personalized care experience so that patients can manage their condition in a way that best aligns with their lifestyle and goals. Two of the most effective patient engagement initiatives include: 1) clinicians spending more time with patients and, 2) shared decision making. Although clinicians would prefer more face-to-face time with patients to better assess their
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Patient Experience 2.0: A Shift in Priorities Defined by A Year of the Pandemic
The COVID-19 pandemic has upended the healthcare continuum within the past year, creating many roadblocks in the path towards high-quality care delivery. Amid these challenges, we have witnessed a significant shift in patient wants and needs, in addition to heightened demand for accessible, convenient clinical care. Notably, the desire for more care processes to be performed digitally has emerged as a priority among patients. According to a recent survey by Accenture about patient behaviors, 60%
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