Jeff Novich provides a rare and honest introspective look into why his digital health startup Patient Communicator, a patient portal CRM for doctors ultimately failed. Editors’ Note: This article was originally published in January 2013 and has been republished with permission by the author.  My father is a primary care doctor. In 2009 he asked me to help build a product that would enable his patients to access him online rather than through the phone. Patient Communicator was basically a
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