Customer Relationship Management (CRM) is the well-known backbone of commercial sales forces across the globe. But what many don’t realize is that CRM has a utility that extends far beyond relationship-building in a traditional business setting. CRM systems are now engaging more than customers. They’re engaging patients in a healthcare setting far more complex than any retail or B2B enterprise.
CRM applications are used to engage patients by providing them with a superior experience from their
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Digital Healthcare
Novant Health Forms Digital Health and Engagement Business Division
Novant Health launches digital health & engagement division to lead the strategy and implementation of omnichannel digital solutions and develop a comprehensive digital healthcare delivery platform. The mission of the new division will focus on creating a digital healthcare delivery platform that connects a person’s entire healthcare journey and delivers a personalized experience through a comprehensive virtual venue of care.Digital Health and Engagement Division LeadershipThe digital health
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Digital Health – Is It Worth It? How to Calculate ROI in Digital Health
The results are in. A 2019 PEGA survey asked 2,000 U.S. consumers how they felt about recent trends in healthcare, and the response was overwhelming — they want a personal touch, and they want it digital. Not only that, but the survey also revealed that communications from healthcare organizations actually drive a patient’s desire to improve their health, fueling the popular opinion that technology is the magic key to patient engagement. What the survey fails to reveal, though, is why the
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UCSF, The Doctors Company Partner to Address Patient Safety Challenges in the Digital Health Era
The Doctors Company—the nation’s largest physician-owned medical malpractice insurer—and UC San Francisco (UCSF), today launched a new partnership at the intersection of digital medicine and patient safety. The Doctors Company’s commitment to advancing the practice of good medicine will be expanded through a $1 million collaboration that will enable leading UCSF researchers in evidence-based patient safety practices, safety, and information technology–related policy, and artificial intelligence
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Sonde Health Nabs $16M to Commercialize Vocal Biomarker Device to Diagnose Diseases
Sonde Health, a Boston-based digital medicine company developing a vocal biomarker device to transform the way we monitor and diagnose our mental and physical health has raised $16 million in Series A funding. The round was led by M Ventures (the corporate venture capital arm of Merck KGaA, Darmstadt, Germany), with participation from MP Healthcare Venture Management, Inc. (the corporate venture capital arm of Mitsubishi Tanabe Pharma Corporation), Neoteny 4, LP, Canepa Healthcare, and founder
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Medidata Launches New Life Sciences Company, Acorn AI
Life sciences digital transformation company Medidata, today announced the launch of Acorn AI, a new company designed to provide actionable insights across the entire drug continuum – from R&D to commercialization. In addition, the company has appointed Rama Kondru, Ph.D., as the chief information officer for Medidata and Acorn AI’s first CIO to lead the company’s enterprise data strategy, architecture and future platform development – all helping the company to accelerate the creation of
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Cambia Health, Pager Partner to Deliver Personalized Care Coordination
Cambia Health Solutions (Cambia), a family of companies creating simple and personalized health experiences is teaming up with digital health company Pager to optimize care coordination and delivery for consumers. Pager's platform serves as the bridge between consumers and healthcare organization's solutions to ensure people can easily connect to low-cost, high-quality care.Delivering A Personalized Digital Healthcare ExperienceAs part of the strategic collaboration, Cambia and Pager will
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Amazon Alexa Is Now HIPAA-Eligible, What’s Next for Healthcare?
Big News, But Just The Beginning
These days, big news stories in healthcare are just as likely to come from large technology companies as from major healthcare institutions. Case in point: In early 2018, Amazon created a huge stir in the industry early by announcing a venture with JPMorgan and Berkshire Hathaway that promised to go after the “hungry tapeworm” that is the cost of healthcare in the
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Top 10 Challenges, Issues and Opportunities for Healthcare Executives in 2019
After 2.5 days of thought leadership discussions during its 30th Anniversary Annual Forum, executive participants of the HealthCare Executive Group (HCEG) voted on and ranked the 2019 HCEG Top 10 critical challenges, issues and opportunities they expect to face in their organizations in the coming year. Background/MethodologyThe rankings were developed in partnership with Change Healthcare and have been published for the last seven years. Executives from the payer, provider, and technology
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Smart & Safe: Consumer Technology in the Healthcare Enterprise
Contributed by Carl Cresswell, CTO at Clinithink on consumer technology in the healthcare enterprise
In recent years, the technology landscape has been dominated by innovations aimed at consumers. Instant Messaging (IM), Voice Over IP (VOIP), smartphones and social networking have become universally available and transformed the way many of us communicate with friends, family and even colleagues. The result is a growing expectation among the “tech savvy” that such technology is not only
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