What You Should Know:
- Spectrum Solutions, LLC announced the publishing of findings from their research collaboration with the University of California at Los Angeles (UCLA) and Dr. David Wong, UCLA School of Dentistry that successfully demonstrated a superior ability to detect circulating tumor DNA (ctDNA) from saliva.
- Specifically, amplified EGFR mutations associated with non-small cell lung cancer (NSCLC) using Spectrum’s saliva collection and preservation system with the Electric
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Life Sciences | News, Analysis, Insights - HIT Consultant
Media Mix Transformation for Pharma Marketers: The Power of CTV & Digital Video
Consumers continue to cut ties with traditional TV and cable services, prompting industries like the prescription pharmaceutical industry to evolve their marketing mix to accommodate emerging media.
Pharma advertisers spend billions on traditional TV advertising, but as streaming services began to experience explosive growth early in the pandemic, advertising strategies had to adapt. TV-centric advertisers relied on (and still rely on) dayparting (scheduling ads during certain times of the
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Covid Clinic Expands Its Services to Offer Treatment Options, Telemedicine Consultations & Prescription Access
What You Should Know:
- Covid Clinic, a nationwide network of COVID-19 testing sites is expanding its core service offerings across the United States.
- In partnership with Driven Care, patients will now be able to easily access treatment options, including antiviral prescription services and consultations, through its newly launched telemedicine services.Why It Matters
According to the CDC’s most recent data release, COVID-19 cases are exponentially rising across the country, due
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Humanity Health Raises $6M to Advance Health Equity Through Inclusive Leadership
What You Should Know:
- Humanity Health, a New York City-based career acceleration and talent sourcing platform for underrepresented leaders in healthcare and life sciences, has raised $6 million in Series A funding led by Jumpstart Nova with follow-on participation from Deerfield Management.
- Humanity Health will use the new funding to expand its base of C-Suite and executive-level leaders who are members of the Humanity Talent Network
Advance health equity and innovation through
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Designing Digital Transformation for Life Sciences: Building Resiliency When Disruption is the New Normal
The ability to navigate constant disruption is a prerequisite for success in today’s life science industries. To maintain their competitive advantage, businesses in this sector need to drastically boost their organizational agility and resiliency in the face of unprecedented market conditions and operational challenges. In order to achieve this, organizational digital transformation (DX) is necessary. However, with so much in flux, it can be difficult to see the big picture in trying to plan and
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What to Know About Gene Therapy
Gene therapy is making a world where cancer and AIDS can be cured, and a person can alter their genetic makeup, changing the direction of their own and their offspring's evolution in the process. However, the effects of gene therapy are long-lasting, and may impact both your and the health of your future children.
What Is Gene Therapy?
Utilizing a gene or genes to treat or cure a disease or medical condition is known as gene therapy. Gene therapy frequently involves replacing a
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5 Public Health Challenges to Watch in the Post-Pandemic Era
What You Should Know:
- Public health agencies across the US are at a crossroads, finds the Reimagining Public Health Survey produced by Ernst & Young LLP (EY US).
- This survey of 301 public health officials found that while slightly more than one in two (52%) are optimistic about what data can achieve for their communities, the rate of digital transformation remains uneven, and organizations face significant barriers to change.
Key Public Health Obstacles Post Covid-19
Public
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RefleXion Medical Raises $125M for Biology-Guided Radiotherapy
What You Should Know:
- RefleXion Medical, a therapeutic oncology company pioneering the use of biology-guided radiotherapy (BgRT) for all stages of cancer, today announced the closing of a $125M debt facility, of which $55M is available immediately to repay the company’s existing $50M of debt.
- The remaining $70M of the new facility will be made available upon reaching certain regulatory and commercial milestones. The funds will support the continued commercialization of the RefleXion X1
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COTA Appoints Noel Alaka as VP of Life Sciences
What You Should Know:
Today, oncology real-world data analytics company COTA announced the appointment of Noel Alaka as Vice President of Life Sciences.
As VP of Life Sciences, Alaka will be responsible for helping grow and build partnerships with leading life sciences companies that are looking to adopt real-world data and real-world evidence to help accelerate innovation in treatments for patients facing cancer.
Noel Alaka Bio/Background
A benchtop
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How Can Biopharma Companies Sustain Growth & Innovation?
What You Should Know:
- The traditional approach to fostering biopharma growth is no longer sustainable, according to Accenture research and analysis. The new research reveals perspectives on the life sciences industry based on an extensive analysis of over 300 M&A deals made by the top 30 biopharma companies between 2010–2021.
- The analysis reveals multiple factors are eroding the sustainability of an inorganic growth strategy, such as rising costs of M&A,
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