Electronic medical records (EMRs) - software systems where physicians, nurses, and other healthcare workers store, retrieve, and act on clinical data - are fundamentally broken. This sentiment is so widely shared among healthcare workers that it has become almost trite to point it out. Patients feel it too - we’ve lost count of the number of times we’ve heard “isn’t it in my chart?” when we ask a question during a clinical visit.
Unfortunately, the vast majority of EMRs do not facilitate
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Bringing The Customer Voice to Life in Healthcare
Voice is a powerful tool. The average person speaks about 7,000 words daily (although anyone who’s spent time around young children knows that estimate is probably low). Yet amid healthcare organizations building a more customer-centric approach to customer experience (CX), many have not included a key piece of the CX puzzle: analyzing the voice of the customer.
The value of unstructured data
Healthcare organizations use a variety of existing touchpoints to connect with their customers.
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Why Data Resilience in Healthcare Needs a Routine Physical
The greatest innovation in healthcare in the last twenty years is something that connects us all… data. At any given moment, healthcare facilities, hospitals and more rely on data to operate more efficiently, drive forward patient care and further develop medical research. Even in the last two years, data has been paramount to the development of mRNA technology that has helped us combat the COVID-19 crisis and even led to a new treatment for type-two diabetes.
The recent medical
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What Role Can Consumer Health Technology Play in Diagnoses?
There’s an ongoing debate regarding the role that consumer health technology, like wearable health devices (i.e., smartwatches), can play in diagnostics, now and in the future. Because this is a relatively new technology, the scope of its potential impact is, at present, only scraping the surface.
Even so, smartwatches and their connected health apps are reshaping the healthcare industry. This technology has the ability to not only make personalized healthcare more widely accessible, but its
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Thinking Beyond CRM to Reach Healthcare Consumers
A new type of purpose-built technology is necessary to manage patient relationships.
Customer relationship management (CRM) systems are commonplace in nearly every industry, though their use in healthcare is complicated. Healthcare is incredibly complex and unique in many ways, and many generic CRM or CRM-like solutions address only one or two elements of the patient journey, such as appointment scheduling and reminders, without factoring in personal needs and preferences, health histories,
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Optimizing Patient Experience: How Virtual Offerings are Changing The Healthcare Climate As We Know It
Providing patients with a positive health outcome is always the priority for their healthcare provider. The journey to accomplishing this goal can often be an uphill challenge with many variables at play. Providers are tasked with not only delivering a positive health outcome but also with the patient experience and level of satisfaction as they make their way through their healthcare journey. Since the Covid-19 pandemic and the emergence of virtual healthcare, the healthcare industry has
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The Future of Digital Transformation in Hospitals
Hospitals are increasingly motivated to drive digital transformation in order to improve patient outcomes, reduce costs, meet regulatory requirements and stay competitive. Additionally, digital transformation can support medical research and drive innovation in healthcare, as well as generate new revenue streams. An increasingly important tool as hospitals undergo these transformations is federated learning, a technology that we will expand on later. Federated learning is a machine learning
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How AI is Transforming Rare Disease Diagnosis
Collectively rare diseases are anything but rare – they impact 30 million people in the US and ten times that amount globally. And 1 in 3 children suffering from a rare disease will not survive beyond the age of five.
One of the biggest challenges facing clinicians is making a quick, accurate diagnosis – on average patients visit eight physicians and receive two to three misdiagnoses before being correctly diagnosed, a process that takes US patients around 7.6 years, and is often referred to
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How Health Insurance Plans Can Track & Improve Member Engagement
The first step toward better health outcomes happens when people become proactive about protecting their own health and well-being. Proactive action rarely appears out of nowhere, though — most of us need some inspiration to start thinking about living healthier lifestyles.
That’s where health insurance plans have a real opportunity to help. Health plans can be that spark for their members: They can encourage healthier living while ensuring that members have access to the
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Can Technology Live Up to Its Promise for Clinical Trials?
By creating efficiencies with technology, CROs have an opportunity to build clinical trials of the future.
For many years, artificial intelligence (AI), machine learning (ML) and natural language processing (NLP) had a reputation in the biopharmaceutical industry as flashy buzzwords, with little concrete evidence to back up their promise. Over time, this lack of understanding has created drawn-out anticipation, leaving many skeptical about the true value of these tools.
As the
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