Fitbit, a digital health startup provider of digital fitness trackers & health devices has just closed $43 million in funding, according to an SEC filing. Investors in the round include Qualcomm Ventures, SAP Ventures, SoftBank Capital, along with existing shareholders Foundry Group and True Ventures.
TechCrunch first leaked the news about FitBit raising $30 million in growth equity at a $300 million valuation back in March. Their most popular tracking device, FitBit Flex has pushed over a million units last totaling $76 million in revenue last year.
According to the 2013 Rock Health Midyear Digital Health update report, wellness is one of the dominant and competitive areas in digital health. The news come just a day after MyFitnessPal raised $18 million in funding from Kleiner Perkins and Accel Partners.