Provider burnout has shown no signs of slowing down in the past couple of years - a fact proven by a recent report found that 45% of physicians have been experiencing burnout over the past two years. As providers and healthcare organizations continue to face burnout, staffing shortages and financial pressures, they must find a way to reduce administrative burdens while allowing for more time spent on patient care with an ultimate end goal of reducing burnout. We recently spoke with
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Health IT, Digital Health Interviews | Q/A - HIT Consultant
How Continuous Optimization of Marketing Outcomes Improves Brand Performance and Patient Outcomes – Q/A
As fall turns to winter, pharmaceutical brand marketers and supporting teams know one thing is certain: next year’s planning cycle is upon us in earnest. With data-driven decision-making at the core of best practices, and an increasing fluency in tying aggregated, non-identified prescription data to a brand’s efforts, the evidence continues to support the Continuous Optimization approach to driving patient outcomes. The results demonstrate that not only we can improve brand performance, but also
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First Databank Clinician Addresses COVID-19 Vaccine Skepticism – Q/A
As the Biden administration ramps up its efforts to increase the access of COVID-19 vaccines to more Americans, there are a large number of Americans who are skeptical about of the COVID-19 vaccine. About 1 in 3 Americans stated they definitely or probably won’t get the COVID-19 vaccine, according to a recent poll from the Associated Press-NORC Center for Public Affairs Research. The poll reveals while 67% of Americans plan to get vaccinated or have already done so, 15% are certain they
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Healthcare UX- How Can We Optimize Adoption for Patients & Doctors?
Due to the pandemic, recent FDA guidance acknowledges that companies conducting trials may require to put new processes in place regarding their current protocols considering virtual patients, data management, and usability. This raises the question: How to ensure and optimize user experience (UX) for patients and doctors with faster digital health adoption? We recently spoke with Facundo Navarro, Engagement Manager at intive, a digital transformation firm
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VBC Expert Talks Best Practices to Optimize Value-Based Contracts for Providers
In a bid to shift the foundation of healthcare reimbursement, CMS is pushing for significantly more reimbursements for Medicare and Medicaid services to be tied to value-based care (VBC) contracts. To accomplish this, tackling the biggest healthcare cost line items, such as anesthesia, will be at the top of the list. Additionally, anesthesiology, with its convoluted hospital/practice ties and complex reimbursement process, represents a prime example of the challenges and exponential potential
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Xealth’s CEO Shares Impact of Digital Health in 2020 and What’s Ahead in 2021
HIT Consultant sat down with Mike McSherry, CEO, and co-founder of Seattle-based digital prescription platform Xealth to discuss digital health lessons learned in 2020 and what we can expect in 2021. As Xealth’s CEO, Mike also works with Duke Health, UPMC, Atrium Health, and The Froedtert & the Medical College of Wisconsin health network where he uses his background in digital health to connect patients and care teams outside of traditional care settings. HITC: In 2021, How can digital
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Human API CEO Talks Data Privacy Concerns in Employee Wellness Programs
A recent BBC article discusses the rise in employee health
tracking via wearable devices and highlights a number of concerns around data
privacy. To try and prevent health tracking schemes from crossing ethical
lines, and eroding trust between employee and employer, some industry figures
believe that organizations need to work with third-party vendors who specialize
in managing wellbeing data. These vendors would hold the data independently
under strict privacy rules, and work with employees
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Gladskin’s President Skyler Stein Talks Endolysin Technology – Q/A
We recently spoke with Skyler Stein, President of Dutch biotechnology company Gladskin to learn more about its global endolysin technology that uses its science to improve inflammatory skin conditions by rebalancing the skin microbiome. Gladskin's parent company, Micreos, raised about $36.7M in funding last year for its endolysin technology that is poised to replace many antibiotics and overcome some of the challenges of antimicrobial resistance. HITC: Skyler, can you speak more
about
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How Hackers Are Targeting COVID-19 Vaccine Distribution Chains – Q/A
With the US and other major countries poised to begin national
distribution of multiple FDA-approved COVID-19 vaccines, the cybersecurity threats
to secure COVID19
vaccine distribution is imminent. Earlier this month, IBM released a report on malicious cyber actors targeting
the COVID-19 cold chain—an integral part of delivering and storing a vaccine at
safe temperatures. Impersonating a biomedical company, cyber actors are sending phishing and spear-phishing emails to executives and global
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Uniphore CEO Talks Call Centers & Why Contact Tracing is Failing
Amid the COVID-19 pandemic, all call centers have now been asked to play a vital role, acting as the hubs for contact tracing to help track and contain the spread of the virus. It’s estimated that the U.S. needs to employ 100,000 to 300,000 contact tracers for this to be an effective program. However, call center representatives that have a healthcare background and are trained to handle these sensitive calls are in short supply, so states have had to get “creative about finding the workforce.”
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