Pharma marketing to physicians infographic highlights how companies to understand how physicians are increasing their interest in new media for personal
Pharma Companies need to employ a multichannel approach to fulfill their physicians’ marketing objectives in 2012. Digital in this scenario is becoming the big trend with innovative and integrated solutions. Mobile, Video and Social Network, in fact represent today a commonplace for physicians, becoming part of their daily practice. The following infographic would help Pharma Companies to understand how physicians are increasing their interest in new media for personal and professional usage and what Pharma can’t miss in their 2012 marketing plans.
Source : Publicis Healthware International
