Technology has drastically changed the way we consume information in our daily lives. That goes for healthcare information, too. Dated, static educational pamphlets featuring dense explanations of illnesses and medical procedures just won’t cut it anymore. Most patients now have a smartphone and the internet right in their pocket or readily accessible at home, and patients expect, and deserve, to receive healthcare information that speaks their language, both literally and
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social media in healthcare
53% of Doctors Face Negative Social Media Encounters
What You Should Know: Over half of doctors have had a negative encounter with another user, according to Software Advice’s Social Media for Doctors Survey. The survey finds that attracting new patients is the number one benefit to using social media, according to 66% of US practitioners. Key findings of the survey include: Social media keeps practitioners updated with trends and increases patient count: 81% of healthcare providers follow other providers on social
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Mayo Clinic, Hootsuite Debuts Social Media Training Credential for Clinicians
Mayo Clinic Center for Social Media (MCCSM) and Hootsuite, a widely used platform for managing social media has debut a new social media training credential for medical and health care professionals. The training certification program is being launched at the first international Health Care and Social Media Summit presented by Mayo Clinic in Brisbane Australia, September 1-2. Social Media Training Credential Details The training program developed by Hootsuite and Mayo Clinic will teach
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Is your Hospital Afraid of Social Media?
A brief look at the figures, fears, and strategies surrounding the healthcare social Media phenomena
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