• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to secondary sidebar
  • Skip to footer

  • Opinion
  • Health IT
    • Behavioral Health
    • Care Coordination
    • EMR/EHR
    • Interoperability
    • Patient Engagement
    • Population Health Management
    • Revenue Cycle Management
    • Social Determinants of Health
  • Digital Health
    • AI
    • Blockchain
    • Precision Medicine
    • Telehealth
    • Wearables
  • Life Sciences
  • Investments
  • M&A
  • Value-based Care
    • Accountable Care (ACOs)
    • Medicare Advantage

CVS-Aetna Merger Impact : Consumers Open to Receiving Primary Care at CVS Clinics

by Fred Pennic 02/20/2019 Leave a Comment

  • LinkedIn
  • Twitter
  • Facebook
  • Email
  • Print

CVS-Aetna Merger: Consumers Open to Receiving Primary Care at CVS Clinics

The CVS-Aetna merger has the potential to create an integrated model for consumer healthcare that could transform the consumer experience; however, are consumers embracing the prospect of receiving care in a CVS retail pharmacy setting? According to new research from J.D. Power, forty-five percent of consumers said they would probably or definitely would use primary care services in a CVS retail pharmacy setting. 

CVS-Aetna Merger Consumer Impact Survey Background

J.D. Power’s December 2018 pulse survey of 1,000 consumers reveals a positive outlook for the CVS-Aetna healthcare delivery model to create a potential for healthcare transformation if they can address certain key obstacles. Fifty-five percent of respondents indicated they would not or probably would not seek primary care services at a CVS-based clinic.

Other key findings from the survey include: 

– More than half (53%) had visited a CVS store within the previous 12 months and 96% said a CVS store was located less than 30 minutes from their home.

–  When it comes to pharmacy-based clinics, it appears consumers are in a wait-and-see mode, meaning there is an opportunity for CVS/Aetna and other providers to create a clear customer experience to help consumers navigate new models that serve as primary care delivery.

– Willingness to seek care at a CVS clinic is higher among younger adults and those with private health insurance

– Less receptivity among older patients and Medicare recipients may tie to reticence regarding pharmacy-based care for higher acuity conditions. Older patients have a higher incidence of healthcare needs and more complex health issues

– Greater receptivity among those with employer-provided insurance is an opportunity to the extent the new CVS model is aimed appropriately at Aetna’s commercial insured members

– If a CVS-based clinic was located closer to your home than your current primary care doctor, how likely would you be to switch to CVS for care? (Assume both are in-network.) Nearly 58% said they probably or definitely would not switch while 42% probably or definitely would.

– If you could lower your healthcare costs by selecting a CVS-based clinic for primary care needs, how likely would you be to switch to CVS? This one is closer, with 47% saying price would likely spur them to try a CVS clinic

– Consumers don’t expect CVS-Aetna model to affect healthcare outcomes. This is a challenge for disruptors to the primary care space and acknowledgment that quality is not currently a strong selling point—but an opportunity to create definition on how integrated services under this model can improve healthcare outcomes.

– By a small margin (53% to 47%), respondents disagreed that a CVS healthcare option would provide a more coordinated approach to managing my health across all my healthcare providers than what I receive from my current primary care provider

– Respondents were evenly split on their likeliness to use CVS for primary care if it collaborated with your local healthcare system (shared doctors and signage) compared to providing standalone services

– The Glass is Half Full. Nearly…meaning that about half of the respondents are open to using a CVS-based clinic for healthcare, about half can be persuaded by lower costs or greater convenience, and about half believe CVS can improve in the coordination of their care.

  • LinkedIn
  • Twitter
  • Facebook
  • Email
  • Print

Tagged With: Aetna, CVS Health, Healthcare Mergers & Acquisitions

Tap Native

Get in-depth healthcare technology analysis and commentary delivered straight to your email weekly

Reader Interactions

Primary Sidebar

Subscribe to HIT Consultant

Latest insightful articles delivered straight to your inbox weekly.

Submit a Tip or Pitch

Featured Interview

Reach7 Diabetes Studios Founder Chun Yong on Reimagining Chronic Care with a Concierge Medical Model

Most-Read

Bayer Exits Radiology AI Market, Discontinuing Calantic and Blackford

Bayer Exits Radiology AI Market, Discontinuing Calantic and Blackford

Oracle Health Launches AI Center of Excellence for Healthcare

Oracle Health Launches AI Center of Excellence for Healthcare

Particle Health Addresses Integration to Epic Data Despite Dispute

US Court Allows Particle’s Antitrust Claims Against Epic to Proceed

Epic Launches Comet: A New AI Platform to Predict Patient Health Journeys

Epic Launches Comet: A New AI Platform to Predict Patient Health Journeys

Preparing for the ‘Big Beautiful Bill’: How Digitization Can Streamline Medicaid Eligibility & Social Care Delivery

Preparing for the ‘Big Beautiful Bill’: How Digitization Can Streamline Medicaid Eligibility & Social Care Delivery

Evernorth Health Services Invests $3.5B in Shields Health Solutions

Evernorth Health Services Invests $3.5B in Shields Health Solutions

KLAS Report: Oracle Health Faces Customer Losses and Declining Satisfaction

KLAS Report: Oracle Health Faces Customer Losses and Declining Satisfaction

Tempus AI Acquires Digital Pathology Leader Paige for $81.25M

M&A:Tempus AI Acquires Digital Pathology Leader Paige for $81.25M

Mira Launches Ultra4™, the First At-Home Hormone Monitor with Lab-Quality Insights

Femtech: Mira Launches Ultra4™, the First At-Home Hormone Monitor with Lab-Quality Insights

How Healthcare CIOs Can Solve the Unstructured Data Crisis and Reduce Storage Costs

How Healthcare CIOs Can Solve the Unstructured Data Crisis and Reduce Storage Costs

Secondary Sidebar

Footer

Company

  • About Us
  • Advertise with Us
  • Reprints and Permissions
  • Submit An Op-Ed
  • Contact
  • Subscribe

Editorial Coverage

  • Opinion
  • Health IT
    • Care Coordination
    • EMR/EHR
    • Interoperability
    • Population Health Management
    • Revenue Cycle Management
  • Digital Health
    • Artificial Intelligence
    • Blockchain Tech
    • Precision Medicine
    • Telehealth
    • Wearables
  • Startups
  • Value-Based Care
    • Accountable Care
    • Medicare Advantage

Connect

Subscribe to HIT Consultant Media

Latest insightful articles delivered straight to your inbox weekly

Copyright © 2025. HIT Consultant Media. All Rights Reserved. Privacy Policy |