Health insurer Humana Inc. is sponsoring a new innovation challenge focused on making digital health more useful to patients, physicians and others– specifically in the Medicare space. Traditionally, the health care industry has stored digital health records – medical claims, pharmacy claims, calls, letters, hospital stays, and health program participation – in disparate places across different systems. But with advanced data processing and analytics, it is now possible to assemble these data sources into a chronological “story,” with all the different elements stitched together into a logical time order. Now that the data is organized, the opportunity is to present the data through a tool simple enough to allow users to make sense of even the most complex chronic history.
For the innovation challenge, participants are encouraged to use visual and/or voice interaction modes to help users – including doctors, care managers, customer-service associates, and certainly the patient and her family – make best use of the data. Teams are welcome to use design tools, animation tools and emerging technologies such as:
– Sketch, InDesign, Balsamiq, Azure, Adobe XD, etc.
– Web experiences, tablets or smartphone apps
– Alexa, Google Home, Siri, etc.
– Artificial Intelligence, Machine Learning
– Natural Language Processing
Humana will provide simulated patient data. The teams will be asked to bring these complex data sets together into an understandable, navigable experience. Humana is looking for students, individuals and early stage startups (pre-seed and seed stage) based in California that are excited about opportunities to help in the health care space. The official rules and other details can be found here.
Teams can choose to develop a consumer-focused solution and/or a health care provider-focused solution. Each approach must show how to deliver value by improving clinical quality, decreasing cost, and making it easier for people to achieve their best health.