Besides clearly defining your problem and solution for your digital health startup, entrepreneurs must be able to clearly define and articulate how they are going to make money. Rock Health, digital health accelerator for startups recently released their Rock Report, Business Models in Digital Health that sources data from entrepreneurs and investors working in the space, as well as relevant industry research. The report showcases the distinct trade offs and opportunities for business-to-consumer and business-to-business companies.Highlights of the report include:
- Digital Health Market Share and Spending
- Investing in B2B/B2C companies
- Fundraising in B2B/B2C companies
- B2B vs. B2C
Entrepreneurs torn between B2B vs. B2C business models will find the report from entrepreneurs and investors valuable. See below to view the report on Slide Share.
Rock Report: Business Models in Digital Health by @Rock_Health
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