
What You Should Know:
– Aligned Marketplace, a leading platform connecting self-insured employers with advanced primary care (APC) providers secures $3M in seed funding led by existing investors A* and Maverick Ventures.
– The funding will fuel the company’s continued growth and expansion as it addresses the rising demand for affordable, high-quality primary care solutions.
– This announcement follows a successful year for Aligned Marketplace, which included an initial $8M seed funding round, the official launch of its innovative marketplace, and the addition of numerous Fortune 500 customers. The company is also set to present its partnership with 7-Eleven at the 2025 Conference Board Health Conference, showcasing its commitment to expanding access to APC nationwide.
Advanced Primary Care: A Cost-Effective Solution for Employers
Advanced primary care (APC) is transforming healthcare delivery by focusing on a holistic, patient-centered approach. Unlike traditional fee-for-service models, APC integrates value-based care principles, aligning provider incentives with improved health outcomes and cost efficiency.
With healthcare costs continuing to rise, employers are seeking innovative solutions to manage expenses. APC offers a compelling alternative to traditional primary care, with proven benefits such as:
- Improved quality of care: APC emphasizes preventive care and chronic disease management, leading to better health outcomes.
- Enhanced patient experience: Patients receive personalized, coordinated care that addresses their individual needs.
- Reduced costs: Studies show that APC can reduce employer total medical costs by up to 15%.
Empowering Employers with Innovative Tools
Aligned Marketplace also provides employers with valuable tools to manage their healthcare benefits and engage their employees:
- Population Health Analytics: Identify and address the needs of high-risk populations.
- Personal Health Assistants: Provide person