What You Should Know:
– As part of an expanded partnership announced last August, Cognizant (NASDAQ: CTSH) has launched the first set of healthcare large language model (LLM) solutions on Google Cloud’s generative AI (genAI) technology, including the company’s Vertex AI platform and Gemini models, aimed at redesigning healthcare administrative processes and improving experiences.
– Google Cloud has awarded Cognizant “2024 Industry Solution Services Partner of the Year – Healthcare and Life Sciences” in recognition of its success driving digital transformations with healthcare and life sciences customers utilizing Google Cloud technologies, including AI.
Revolutionizing Healthcare with Generative AI: Streamlining Processes and Enhancing Care Quality
In an increasingly complex and demanding healthcare ecosystem, the integration of generative AI (genAI) solutions marks a pivotal advancement. These highly tuned models are designed to streamline administrative processes, accelerating operations and significantly improving the quality of care and services delivered to members.
The suite of healthcare LLM solutions specifically addresses four high-cost workflows: marketing operations, call center operations (including appeals and grievances), provider management, and contracting. These solutions include:
1. Appeals Resolution Assistant: This solution transforms healthcare appeals management by automating data retrieval, analysis, and interpretation. By streamlining subjective and error-prone manual processes, it enhances productivity, consistency, and accuracy, leading to significant improvements for healthcare payers.
2. Contract Management Solution: This optimizes the healthcare contract lifecycle by automating review, generation, and configuration processes. It eliminates manual errors, reduces inconsistencies, and boosts productivity, potentially decreasing contracting cycle time and production errors for healthcare payers.
3. Marketing Content Assistant: This empowers healthcare payer marketing teams by automating the creation of engaging content across various topics such as product launches, corporate initiatives, thought leadership, and strategic partnerships. By streamlining content generation, it supports consistent, high-quality communication, strengthening the payer’s brand presence and reputation.
4. Health Plan Shopper: This assists healthcare members in making informed plan choices by combining individual preferences, clinical profiles, and payer data. By integrating disparate information sources, it streamlines plan selection and enhances the overall healthcare experience.
Google Cloud, a Platinum sponsor of the 2024 Cognizant Health Sciences Conference in Kissimmee, FL, from June 10th to 13th, will showcase these healthcare LLM solutions. They will also present on the evolving role of generative AI in the healthcare ecosystem.
Cognizant, a Global Systems Integrator partner for Google Cloud, and Google Cloud are both committed to privacy and security. This commitment is supported by Cognizant’s responsible AI principles and Google Cloud’s responsible AI approach, data governance, and privacy standards. Data access and usage are appropriately protected through Google Cloud’s reliable infrastructure and secure data storage, which supports HIPAA compliance and ensures each customer’s security and privacy controls and processes.
“As we continue to build on our partnership with Google Cloud, we’re working to keep clients in the healthcare industry at the forefront of AI-led transformation,” said Surya Gummadi, EVP and President, Cognizant Americas. “By deploying innovative solutions built to address specific industry challenges, we aim to help healthcare organizations set new standards for the delivery of care and enhance the experiences of those they serve.”
