What You Should Know:
– Doceree, a global platform building unprecedented solutions for HCP programmatic marketing with proprietary data tools is teaming up with Tealium, the world’s largest independent customer data platform (CDP) to advance Doceree’s capabilities to collect, collate and analyze data sets, ultimately helping with the company’s mission of reducing healthcare costs.
– US healthcare costs grew by 9.7 percent in 2020 alone, highlighting the need for healthcare providers to create better patient outcomes and communicate in the most effective ways possible. Using the data Tealium brings to Doceree’s platform, healthcare marketers will be able to incorporate holistic data-driven insights on target audiences to generate effective messages at the optimal moments on the most relevant channel during a healthcare professional’s digital workflow.
– Furthermore, Doceree will join the Tealium Integrations Marketplace to expand the digital communication offerings to life sciences organizations within Tealium’s ecosystem. Tealium’s interface will now enable users to easily create and execute campaigns with Doceree’s programmatic solutions.
