What You Should Know:
– The government of Singapore and Apple are teaming up on national health initiative called LumiHealth to encourage Singaporeans to keep healthy and complete wellness challenges through their Apple Watch and iPhone.
– The LumiHealth app features challenges designed to help users sleep better, move more, eat well, and live more mindfully.
This week, the government of Singapore and Apple has announced their partnership on the health initiative called LumiHealth, a personalized program to encourage healthy activity and behaviors using Apple Watch. The first-of-its-kind program was designed by Singapore’s Health Promotion Board in conjunction with Apple as part of the country’s Smart Nation initiative, a national effort to leverage technology to deliver benefits to its citizens and businesses.
LumiHealth Inception
LumiHealth is the culmination of a two-year process that began with Singapore soliciting proposals from international healthcare and technology companies on ways to enrich the lives and health of its population. Created in collaboration with a team of physicians and public health experts, LumiHealth uses technology and behavioral insights to encourage Singaporeans to keep healthy and complete wellness challenges through their Apple Watch and iPhone. The LumiHealth app, designed with user privacy and security at its core, is available in the App Store for pre-order now, and the two-year program will be offered from late October 2020.
How LumiHealth Works
LumiHealth harnesses the power of Apple Watch to encourage and empower Singaporeans and residents to adopt healthy habits through personalized reminders, programs, activity coaching, and incentives. Within the app, users travel through worlds with a friendly intergalactic explorer who guides them through tasks that are personalized based on their age, gender, and weight. They include weekly activity goals that can be met through not just walking, but also swimming, yoga, and other activities.
LumiHealth also reminds users to go for health screenings and immunizations, and participate in wellness challenges that aim to improve sleep habits and mindfulness as well as encourage better food choices. By completing these goals and challenges, users help the intergalactic explorer get back home, all while being able to earn rewards worth up to $380 over the two-year duration of the program. An Apple Watch is necessary to participate, as is downloading the LumiHealth app from the App Store.
Built to Protect Data Privacy & Security
LumiHealth was created with customer privacy and data security built into its design. The program is voluntary: Users must opt-in and provide consent to share information with LumiHealth when they join and may opt-out at any time. The collection of any personal identifiable information will be limited to information that will enable the app to provide an experience that is personalized and relevant to the user’s needs. All user data will be encrypted to protect privacy. Data will be stored in a highly secure system that is fully compliant with Singapore’s data privacy and security laws. No data from LumiHealth will ever be sold or shared for marketing purposes.
