– Medical-grade consumer health devices Withings unveils a Withings MED PRO, a dedicated business-to-business division (B2B) serving the needs of medical professional audiences.
– The initial solutions, Withings MED PRO DATA and Withings MED PRO CARE, allow Withings’ devices and data analytics to be brought into third-party ecosystems.
Withings, a provider of medical-grade health devices into the homes of consumers has formed a new dedicated business-to-business division Withings MED PRO with the launch of two solutions for professional audiences. The initial solutions, Withings MED PRO DATA and Withings MED PRO CARE, are designed to meet the needs of medical professionals, institutions, payers, disease management programs, coaching platforms, and researchers, allowing Withings devices and data analytics to be brought into third-party ecosystems.
The new, dedicated division offers two distinct services:
Withings MED PRO DATA: Customizable, turnkey data collection solution that allows third-parties to deploy Withings devices in a range of scenarios and collect, analyze and display the data within its own software and app environments. At its heart, it is a Software Developer Kit that goes far deeper than a simple API, allowing Withings backend architecture to integrate directly into a partner’s technology infrastructure. This brings the Withings experience from device set-up and installation to ongoing data tracking, fully within the partner environment.
Withings MED PRO DATA is tailored to fit the needs of partners ranging from disease/wellness coaching programs, clinical and academic researchers, pharmaceutical companies, corporate wellness programs and medical institutions. The team at Withings MED PRO creates individual programs for partners, which may include dedicated technical support, tailor-made materials and partner specific logistic and sales support.
As many partners serve audiences less able to use or confident with smart devices, Withings has created the Withings Data Hub specifically for Withings MED PRO solutions. The Data Hub is a cellular gateway that can be positioned in any location and allows for Withings devices to be used without Wi-Fi or smartphones. The plug and play solution allows devices to work without any installation and transmits data straight to Withings services via a cellular connection.
Withings MED PRO CARE: Designed for healthcare practitioners, hospitals, care facilities and clinical researches, Withings MED PRO CARE is a sophisticated, remote patient monitoring (RPM) platform. It facilitates the monitoring of real-time data of multiple patients and smooths the information flow between care teams and their patients.
As well as saving time and money through reduced clinical visits, Withings MED PRO CARE improves the efficiency of care teams while also streamlining communications with participating patients. Within tailored, partner-specific interactive dashboards, physicians are able to visualize aggregated and individual patient data in real-time and in one place. They are able to customize the health data parameters they wish to track as well as how and when they receive information and alerts. The solutions lets physicians make better use of time by setting alerts when actions are most required and allowing for efficient team collaboration with caregivers able to share notes and assign actions.
The solutions also allow for a custom patient experience as the Withings Health Mate app can be adapted for patient-participants. Along with all the health data typically found within Health Mate, patients can receive direct messages from their caregivers, including reminders to take and share measurements, all within a secure, HIPAA compliant platform.
Why Data Is Key to Healthcare Transformation
“Data is the key to improving nearly every aspect of our healthcare system, from better patient outcomes to improved efficiencies and reduced costs,” said Eric Carreel, founder of Withings. “With our decade of experience and work to create connected health devices that people can easily use daily to monitor and improve their health levels, we are in a unique position to be able to help the medical and health community better serve and understand their patients and customers. Withings MED PRO allows us to serve these individuals and organizations in a saleable, flexible way to bring the benefits of the health tech revolution to a broader spectrum of patients.”