An Atlanta mother gave birth to a baby boy who was unintentionally decapitated during delivery in late 2023. Within hours of this unimaginable tragedy, the doctor performing the autopsy had posted photos of the baby to his social media accounts. It would seem to be common sense to most of us, medical professionals or not, that this is despicable behavior. We have to ask ourselves, what would compel an established, well-respected physician to post such traumatic and sensitive medical images to
Read More
social media in healthcare
TikTok Reveals Consumers Want Engaging Healthcare Content
Technology has drastically changed the way we consume information in our daily lives. That goes for healthcare information, too. Dated, static educational pamphlets featuring dense explanations of illnesses and medical procedures just won’t cut it anymore. Most patients now have a smartphone and the internet right in their pocket or readily accessible at home, and patients expect, and deserve, to receive healthcare information that speaks their language, both literally and
Read More
53% of Doctors Face Negative Social Media Encounters
What You Should Know:
Over half of doctors have had a negative encounter with another user, according to Software Advice’s Social Media for Doctors Survey. The survey finds that attracting new patients is the number one benefit to using social media, according to 66% of US practitioners.
Key findings of the survey include:
Social media keeps practitioners updated with trends and increases patient count: 81% of healthcare providers follow other providers on social
Read More
Mayo Clinic, Hootsuite Debuts Social Media Training Credential for Clinicians
Mayo Clinic Center for Social Media (MCCSM) and Hootsuite, a widely used platform for managing social media has debut a new social media training credential for medical and health care professionals. The training certification program is being launched at the first international Health Care and Social Media Summit presented by Mayo Clinic in Brisbane Australia, September 1-2.
Social Media Training Credential Details
The training program developed by Hootsuite and Mayo Clinic will teach
Read More
Is your Hospital Afraid of Social Media?
A brief look at the figures, fears, and strategies surrounding the healthcare social Media phenomena
Read More
