Over a third of smartphone users currently use health apps and by 2017 that number is predicted to rise to over 75 % of all users. However health professionals have yet to find an effective way to tap into and effectively use this huge amount of data….until now. Nudge is the first-ever tool that takes consumers' wearable data and creates a detailed picture of an individual's health. This will enable health professionals such as fitness trainers and health coaches to advise their clients on their
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