What You Should Know:
– FarmboxRx, a pioneer in utilizing fresh produce as a covered health intervention, has unveiled Drivers Health (DH), a comprehensive social needs solutions platform.
– The platform is designed to address the multifaceted social needs of healthcare members, providing a tailored, omnichannel experience that enhances benefit engagement and overall well-being.
Drivers Health Empowers Members Across Vulnerable Populations
Drivers Health emerges as a critical response to the growing recognition of social determinants of health (SDOH). Recent McKinsey data reveals that 45 percent of health insurance members face at least one unmet social need, with many experiencing multiple challenges. By focusing on SDOH, FarmboxRx’s platform aims to strategically address Non Primarily Health Related (NPHR) needs, including food, pest control, transportation, mail-order pharmacy, housing, and utilities.
The platform emphasizes equitable and individualized member experiences through tailored home deliveries and customized two-way communication. This approach facilitates data collection, providing health plan partners with valuable insights and enabling them to improve health outcomes among historically hard-to-reach populations.
Key Features and Benefits of Drivers Health:
- Comprehensive Social Needs Solutions: Addresses a wide range of SDOH, including food insecurity, transportation barriers, and housing challenges.
- Tailored Omnichannel Experience: Delivers personalized support through home deliveries and two-way communication.
- Enhanced Benefit Engagement: Empowers members to better understand and utilize their covered benefits.
- Data-Driven Insights: Collects critical data to inform health plans and improve population health outcomes.
- Improved Health Literacy: Provides educational materials in members’ preferred languages.
- Increased Access to Essential Resources: Facilitates in-home delivery of essential items and resources.
“I’ve struggled to balance basic needs like rent, food and diapers while living on Medicaid as a single mother. That experience inspired me to build solutions that break down these barriers for others,” said Ashley Tyrner-Dolce, Founder & CEO of FarmboxRx. “Healthcare isn’t just about doctor’s visits, and access to healthy food and nutrition isn’t enough on it’s own. Food has always been, and remains to be, at the core of our mission but from my own experience, I knew it wasn’t the whole picture. We have used food as the front door to engage with these often overlooked populations. Now, with Drivers Health, we’re not only engaging, we’re filling other unmet needs, collecting critical insights, and ultimately empowering members to take control of their own well-being.”
