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ZOE Secures $15M to Expand US Market and Fight Ultra-Processed Food

by Jasmine Pennic 07/31/2024 Leave a Comment

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What You Should Know: 

– ZOE, a science and nutrition company raises $15M from Coefficient Capital to fuel its expansion in the US market. 

– The funding will support ZOE’s mission to empower individuals to improve their health through personalized nutrition.

Addressing the Ultra-Processed Food Crisis

ZOE’s science-backed approach challenges the conventional wisdom around nutrition, emphasizing the detrimental impact of ultra-processed foods on long-term health. The company’s personalized nutrition plans, based on extensive research and user data, offer a roadmap to better health by encouraging a return to whole, real foods.

Leveraging Technology and Community

ZOE has built a thriving community of over 100,000 members who are committed to improving their health through nutrition. The company’s app provides personalized support, tracking tools, and access to a growing community of members sharing their experiences. ZOE’s upcoming supplement, Daily30+, will further enhance its offerings by providing essential nutrients.

“I am really excited that Coefficient Capital has decided to join us in our mission to improve the health of millions,” said Jonathan Wolf, cofounder and CEO of ZOE. “I’m confident their expertise in helping consumer brands to grow across the US will accelerate our own growth. The US, like the UK, is in the midst of a terrible health crisis. The food that our governments tell us is good for us is in fact causing us to feel terrible, and live fewer healthy years than our parents.”  

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