What You Should Know:
– athenahealth, Inc., a leading provider of network-enabled software and services for medical groups and health systems, today announced the appointment of David Minkin as the new general manager of epocrates.
– epocrates, an athenahealth company, delivers digital clinical decision support to over one million prescribers nationwide.
Minkin’s Expertise to Fuel epocrates’ Growth:
In his new role, Minkin will be responsible for overseeing all aspects of epocrates’ operations, including growth strategy, product development, and business development. His extensive experience in leading digital content platforms and media publications will be instrumental in driving the platform’s continued expansion and value proposition for healthcare professionals.
Minkin Bio/Background
Minkin brings over 25 years of experience in the digital content and media space. Before joining epocrates, he held the position of senior vice president for digital operations and client success at Dow Jones / News Corp, where he managed sales support infrastructure for advertising clients. His entrepreneurial spirit is evident in his co-founding of Breaking Media and his previous role as a publisher at Atlas Obscura.
