• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to secondary sidebar
  • Skip to footer

  • Opinion
  • Health IT
    • Behavioral Health
    • Care Coordination
    • EMR/EHR
    • Interoperability
    • Patient Engagement
    • Population Health Management
    • Revenue Cycle Management
    • Social Determinants of Health
  • Digital Health
    • AI
    • Blockchain
    • Precision Medicine
    • Telehealth
    • Wearables
  • Startups
  • M&A
  • Value-based Care
    • Accountable Care (ACOs)
    • Medicare Advantage
  • Life Sciences
  • Research

CentralReach Acquires Managed Billing Provider Bronco Billing

by Jasmine Pennic 12/21/2018 Leave a Comment

  • LinkedIn
  • Twitter
  • Facebook
  • Email
  • Print

CentralReach Acquires Managed Billing Provider Bronco Billing

CentralReach, a provider of practice management software for ABA clinicians and educators, has recently acquired Bronco Billing, giving customers access to a team of billing experts to expedite the billing process and maximize revenue. The acquisition is an expansion of the existing partnership between Bronco Billing and CentralReach allowing customers to improve their billing process through auto-generated claims, receivables collections, payments, and denial re-submissions, so they can spend more time focusing on their clients.

Impact of Denied Claims for Providers

Denied claims have continued to plague healthcare providers, with each denied claim costing up to $118, and roughly 9% of all hospital claims initially denied. Billing issues are exasperated in applied behavioral analysis (ABA) practices, cited as one the biggest pain points of their jobs, but CentralReach is combating the issue to give customer peace of mind by streamlining the billing process, improving clean claim rates, and uncovering missed revenue from unfiled claims.

Bronco Billing Renamed as CR BillMax

As part of the acquisition agreement, Bronco Billing will be renamed CR BillMax Services to reinforce its strategic importance to the CentralReach platform and complement the company’s revenue cycle management software, which will be powered by BillMax technology. Under the new name, customers will now have access to managed billing services such as receivables collections, post payments, claims submission, denial re-submissions and more.

CentralReach will also be adding a white-glove experience to help customers implement billing the right way from day one. The service includes access to proven billing workflows, personalized training workshops for internal staff and more. With the cost of caring for Americans with autism expected to rise to $461 billion by 2025, the addition of these billing services will provide CentralReach therapy providers with the tools they need to prepare for that rapid growth.

“I couldn’t be happier to add Bronco Billing to the CentralReach platform,” said Chris Sullens, CentralReach CEO. “The company has developed proven workflows that not only help clients improve their clean claim rates but also help them uncover missed revenue from otherwise unfiled claims. By adding Bronco Billing and their expert billing services to the CentralReach portfolio, we are better positioned to offer our clients the best end-to-end practice management solution that they need to grow their business and focus on what matters most – producing superior outcomes for their clients.”

Financial details of the acquisition were not disclosed. 

  • LinkedIn
  • Twitter
  • Facebook
  • Email
  • Print

Tagged With: Denials Management, Healthcare Mergers & Acquisitions, Medical Billing, Revenue Cycle Management

Tap Native

Get in-depth healthcare technology analysis and commentary delivered straight to your email weekly

Reader Interactions

Primary Sidebar

Subscribe to HIT Consultant

Latest insightful articles delivered straight to your inbox weekly.

Submit a Tip or Pitch

Featured Insights

2025 EMR Software Pricing Guide

2025 EMR Software Pricing Guide

Featured Interview

Paradigm Shift in Diabetes Care with Studio Clinics: Q&A with Reach7 Founder Chun Yong

Most-Read

Medtronic to Separate Diabetes Business into New Standalone Company

Medtronic to Separate Diabetes Business into New Standalone Company

White House, IBM Partner to Fight COVID-19 Using Supercomputers

HHS Sets Pricing Targets for Trump’s EO on Most-Favored-Nation Drug Pricing

23andMe to Mine Genetic Data for Drug Discovery

Regeneron to Acquire Key 23andMe Assets for $256M, Pledges Continuity of Consumer Genome Services

CureIS Healthcare Sues Epic: Alleges Anti-Competitive Practices & Trade Secret Theft

The Evolving Role of Physician Advisors: Bridging the Gap Between Clinicians and Administrators

The Evolving Physician Advisor: From UM to Value-Based Care & AI

UnitedHealth Group Names Stephen Hemsley CEO as Andrew Witty Steps Down

UnitedHealth CEO Andrew Witty Steps Down, Stephen Hemsley Returns as CEO

Omada Health Files for IPO

Omada Health Files for IPO

Blue Cross Blue Shield of Massachusetts Launches "CloseKnit" Virtual-First Primary Care Option

Blue Cross Blue Shield of Massachusetts Launches “CloseKnit” Virtual-First Primary Care Option

Osteoboost Launches First FDA-Cleared Prescription Wearable Nationwide to Combat Low Bone Density

Osteoboost Launches First FDA-Cleared Prescription Wearable Nationwide to Combat Low Bone Density

2019 MedTech Breakthrough Award Category Winners Announced

MedTech Breakthrough Announces 2025 MedTech Breakthrough Award Winners

Secondary Sidebar

Footer

Company

  • About Us
  • Advertise with Us
  • Reprints and Permissions
  • Submit An Op-Ed
  • Contact
  • Subscribe

Editorial Coverage

  • Opinion
  • Health IT
    • Care Coordination
    • EMR/EHR
    • Interoperability
    • Population Health Management
    • Revenue Cycle Management
  • Digital Health
    • Artificial Intelligence
    • Blockchain Tech
    • Precision Medicine
    • Telehealth
    • Wearables
  • Startups
  • Value-Based Care
    • Accountable Care
    • Medicare Advantage

Connect

Subscribe to HIT Consultant Media

Latest insightful articles delivered straight to your inbox weekly

Copyright © 2025. HIT Consultant Media. All Rights Reserved. Privacy Policy |