What You Should Know:
– Verix, a leader in AI-powered commercial operations solutions for the pharmaceutical industry, has announced the launch of its revolutionary GenAI Database Explorer.
– The GenAI-powered tool empowers sales reps with the ability to explore complex commercial data using natural language processing (NLP), marking a significant step forward in data accessibility and insights generation.
Empowering Sales Teams with Natural Language Queries
Verix’s flagship platform, Tovana, utilizes machine learning to extract valuable insights from commercial data, aiding pharmaceutical sales teams in understanding healthcare provider (HCP) behavior, preferences, and patient needs. The new GenAI Database Explorer integrates seamlessly with Tovana, allowing sales reps to:
- Craft targeted sales strategies through intuitive natural language queries.
- Tailor their approach to individual HCPs based on data-driven insights.
- Maximize HCP engagement with targeted communication and strategies.
- Effortlessly analyze performance and identify areas for improvement.
Unveiling Hidden Insights Through Advanced Technology
The GenAI Database Explorer leverages the power of natural language processing (NLP) and Verix’s robust data foundation. This allows users to extract actionable insights without prior data structure knowledge, ensuring compliance with the latest industry standards.
“Our GenAI Database Explorer empowers users to easily access valuable information and generate insights catering to their own business needs. It increases data exploitation, informed decision-making, and helps field teams better prepare for their next engagement,” said Doron Aspitz, CEO of Verix. We have already started receiving excellent feedback from our pilot customers and look forward to rolling this out to all our customers and clients today.”
