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Virgin Pulse & HealthComp Rebrands as Personify Health

by Jasmine Pennic 02/07/2024 Leave a Comment

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What You Should Know:

– Virgin Pulse and HealthComp, following their November 2023 merger, have officially unveiled their new brand: Personify Health.

– Personify Health leverages the combined expertise of Virgin Pulse and HealthComp, drawing upon decades of experience and global operations.

– New Mountain Capital holds a majority stake in Personify Health, with additional support from Blackstone, Marlin Equity Partners, and Morgan Health.

Beyond Siloed Systems: A Holistic Approach to Health

Personify Health challenges the traditional, fragmented approach to healthcare by offering a unified platform that caters to the unique needs of each individual. Their mission is to empower businesses to optimize their investments in employee health and wellbeing while fostering deeper engagement from employees themselves.

Breaking Down Barriers, Personalized Outcomes

The company recognizes the escalating costs and complexities within healthcare. By breaking down traditional silos and adopting a personalized approach, Personify Health aims to:

  • Reduce healthcare costs: By proactively addressing individual needs, the platform helps prevent avoidable complications and optimizes resource allocation.
  • Improve member engagement: Personalized recommendations and support encourage active participation in health and wellbeing initiatives.
  • Drive better health outcomes: Early intervention and tailored guidance lead to improved health indicators and reduced risks.

“Personify Health is focused on helping real people with real needs by enabling our clients to make better decisions about the health benefits they provide – and then making them easy for people to use,” said Chris Michalak, CEO of Personify Health. “We are bringing more humanity to a category that is, unfortunately, all too often lacking it. Our personalized health platform delivers modern, engaging experiences that motivate people to manage, improve, and sustain their health – leading to better outcomes for themselves and their companies.”

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Tagged With: Healthcare Mergers & Acquisitions

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