
What You Should Know:
– Thirty Madison, a leading specialty care company dedicated to improving access, affordability, and patient experience, has announced the appointment of Nirveek De as its first Chief Product Officer.
– De’s extensive expertise in building user-centric digital products, coupled with his proven track record in the healthcare industry, positions him to spearhead Thirty Madison’s product development and innovation efforts as the company scales its impact on patient care.
Nirveek De Bio/Background
De brings over 18 years of experience in crafting successful digital products, from startups to industry giants like Uber and Apple. His most recent role at GoodRx, where he led product growth and innovation alongside stakeholder partnerships, further strengthens his ability to translate patient needs into tangible healthcare solutions. As Chief Product Officer, De will oversee:
– Development and execution of product strategies across Thirty Madison and its brands.
– Building and nurturing cross-functional teams to ensure successful launches in new condition areas.
– Enhancing the company’s existing product portfolio to deliver even greater value to patients.
“Nirveek’s unique blend of healthcare expertise and product leadership will be invaluable as we enter our next phase of growth,” said Steven Gutentag, CEO and co-founder of Thirty Madison. “We’re thrilled to have him on board to drive the development of new and innovative solutions, particularly in women’s health, and ultimately empower patients to manage their health with greater ease and effectiveness.”