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Pregnancy Care: Withings Partnership to Address Maternal Mortality

by Syed Hamza Sohail 06/12/2023 Leave a Comment

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What You Should Know:

  • Maternal healthcare tech innovator Emagine Solutions Technology announces an exciting partnership with Withings Health Solutions, the business-to-business division of Withings, the global leader in connected health.
  • The collaboration is an effort designed to improve maternal mortality by giving pregnant users of Emagine’s The Journey Pregnancy App access to premium blood pressure monitoring tools.

Enabling a Data-Driven Approach to Blood Pressure Management During Pregnancy 

Withings is a pioneer of the connected health movement, known for creating the world’s first smart scale in 2009. Since then, its clinically validated and multi award-winning range of products are used by millions worldwide, and include smart scales, hybrid watches, blood pressure monitors, sleep analyzers and more. The team of engineers, data scientists, and healthcare professionals at Withings work alongside clinical experts to make it possible to take medical-grade measurements at home. 

The partnership reflects Emagine’s efforts to highlight the importance of blood pressure management during pregnancy, especially in Black communities where studies show increased rates of high blood pressure and implicit bias in maternal health treatment. Providing users of The Journey Pregnancy app with Withings devices strengthens the impact of the app and gives users the ability to have a data-driven pregnancy at a time when patients often have little visibility into their health trends between doctors’ appointments. 

“Withings Health Solutions is the perfect partner for Emagine as we continue to give our app users the data and tools they need to feel heard, supported and ultimately safer during pregnancy and postpartum recovery,” says Emagine Solutions Technology Co-founder and CEO Courtney Williams. “Not only do they make high quality, trusted devices, but their company pushes the boundaries of innovation and we share the same heartfelt mission of using technology to improve health outcomes for everyone.” 

To gain access to Withings devices, users of The Journey Pregnancy App simply sign up for the recently launched premium wellness coaching subscription. Included as a part of their package, they will receive:

  1. Withings Body Smart scale, allowing precise weight tracking and advanced body metrics, including heart rate insights.
  2. Withings BPM Connect blood pressure monitor designed with the most innovative sensors to provide medically accurate blood pressure and heart rate measurements with immediate feedback
  3. Regular meetings with an expert wellness coach that is certified in Perinatal Mental Health or similar, and is a Medical Assistant or Nurse Practitioner with 5+ years experience in maternal health 

Customers can use their HSA or FSA to pay for subscriptions and Emagine plans to offer periodic discounts and promotions to mitigate costs to the users. 

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