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Bamboo Health Promotes Rob Cohen to CEO

by Jasmine Pennic 01/04/2022 Leave a Comment

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Bamboo Health Promotes Rob Cohen to CEO
Rob Cohen, CEO at Bamboo Health

What You Should Know:

– Bamboo Health™, formerly Appriss Health and PatientPing, today announced that Rob Cohen, president and general manager of Bamboo Health, is assuming the role of CEO effective December 16, 2021. Appriss CEO Krishnan Sastry is now executive chairman for Bamboo Health and serves as an advisor to Cohen.

– The promotion comes as Bamboo Health transitions from one of several business units under the Appriss Inc. name to an independent health technology company. Instead, Appriss Inc. will serve as the holding company and majority shareholder of Bamboo Health.


Cohen Bio & Background

Cohen joined the company in 2016, leading what was then the healthcare division of Appriss. In just five years, Cohen has led the transformation of the company that has seen rapid growth in both its products and solutions as well as personnel, which has grown from 50 to around 400 employees currently. He oversaw the acquisition of two companies that dramatically evolved the organization’s footprint in the healthcare industry.

In 2019, the company acquired OpenBeds®, further establishing its reach and impact in the behavioral healthcare space. In 2021, the second acquisition of PatientPing expanded the company’s network and reach into both behavioral and physical healthcare to improve whole-person care collaboration. Cohen’s prior experience encompasses more than 20 years in healthcare leadership positions at Bamboo Health, McKinsey and Company, Anthem, and Healthways. Cohen also served as the market president of Tennessee for Evolent Health, a health IT and population health provider.

“Over the past year, Bamboo Health has been working to transform patient care in America by providing solutions and networks that support the physical and behavioral health of every patient. I am excited to continue leading this organization and building on our positive momentum to improve care collaboration and connect every provider to every patient for the delivery of whole person care,” Cohen said. “Our expansive network and care coordination solutions allow a complete view of the patients our 2,500 hospitals, 7,800 post-acute facilities, 25,000 pharmacies, and 37 health plans serve, giving providers the information that they need, when they need it, to improve patient care.”

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