HealthUnlocked, the leading social network for health related information in the UK, today announces its official launch in the U.S. The digital health company, founded in 2010 by CEO Jorge Armanet and Chief Medical Officer Dr Matt Jameson Evans, is one of the fastest growing startups in the UK health tech sector, growing exponentially since 2011 and last month received three million site visits. HealthUnlocked already provides NHS Choices’ user-generated, interactive content via the communities section.
LinkedIn for Health
Before joining the platform, seven out of ten patients on HealthUnlocked had never spoken to another patient with the same condition before. Known as the ‘LinkedIn for health’, HealthUnlocked encourages individuals to go online and share their experiences of health conditions, symptoms, treatments, and services. These are catalogued in an intelligent database, organized by communities, which assigns relevant content to people based on their profile. With over 500 patient organisations and health support charities within the network, covering over 750 health conditions globally, HealthUnlocked gives individuals information at their fingertips and the ability to connect with other people in similar situations.
Traction to Date
HealthUnlocked already has over 230,000 registered users and last month received three million site visits. Today’s launch also sees the site being built with the mobile consumer in mind; 60% of people visit the site via their mobiles. HealthUnlocked has invested £1 million to ensure the platform is fully optimised and scalable for mobile device use and multilingual intelligence. Today also marks the addition of ten U.S. health organizations joining HealthUnlocked.com. These include the U.S. Armed Forces Foundation, Hepatitis Foundation International and Patient Power Cancer Network. The company currently generates revenue through surveys, research leads and interface for hospitals and health institutions. The company plans to generate more revenue through:
– Health Promotion & Advertising
– Premium Communities
– Content Syndication
Paul Nuki, Chief Editor at NHS Choices, said: “HealthUnlocked is a fantastic platform, offering many benefits to healthcare as a whole. We often refer NHS Choices users to HealthUnlocked forums, fully confident they will receive first class peer-to-peer advice. It’s all about expert patients sharing their knowledge and, in turn, creating a new generation of experts. HealthUnlocked creates real efficiencies for the health service as a whole because we know that better informed patients make better choices and achieve better outcomes.”
Silicon Valley entrepreneur Nick McKeown, Mark Tracey ex Head of Global Healthcare Equity Research at Goldman Sachs and Jonathan Gale, CEO at NewVoiceMedia have invested in the company.
For more information please visit: www.healthunlocked.com
