• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to secondary sidebar
  • Skip to footer

  • Opinion
  • Health IT
    • Behavioral Health
    • Care Coordination
    • EMR/EHR
    • Interoperability
    • Patient Engagement
    • Population Health Management
    • Revenue Cycle Management
    • Social Determinants of Health
  • Digital Health
    • AI
    • Blockchain
    • Precision Medicine
    • Telehealth
    • Wearables
  • Life Sciences
  • Investments
  • M&A
  • Value-based Care
    • Accountable Care (ACOs)
    • Medicare Advantage

Cigna Launches Curated Marketplace for Certified Health Apps

by Fred Pennic 10/01/2013 7 Comments

  • LinkedIn
  • Twitter
  • Facebook
  • Email
  • Print

Cigna Partners with SocialWellth to Unveil Marketplace for Health Apps

Health service company Cigna and digital health social engagement company SocialWellth are partnering to co-create a highly selective curated Go You Cigna Marketplace for certified health apps unveiled at the Health 2.0 conference.

The Go You Cigna Marketplace is designed to cut through the clutter of more than 40,000 mobile health apps for Cigna customers looking to improve their health and wellness through easy access to mobile health apps that are certified as being most effective and engaging.

Go You Cigna Marketplace health apps are certified to help ensure consumers find effective, high quality apps with the appropriate clinical content. SocialWellth’s certification process leverages behavioral psychologists, information architects and other internal and external subject matter experts. Using quick-polls, the marketplace initiates a digital dialog with consumers to gain insights that will ultimately drive a hyper-personalized experience.

“We are honored to be working with Cigna as they continue with their consumer health engagement efforts by offering a profile-driven marketplace where their customers can expect tailored offerings based on their preferences,” said David Vinson, Founder and CEO of SocialWellth. “Our solution platform provides Cigna customers with the power of technology and social media designed to help strengthen trusted connections between them and their Cigna health plan services.”

According to Cigna’s Kennedy: “As we develop this marketplace, we will certify additional health improvement apps that our customers tell us work for them, that they can stick to, and get the results they want. Over time, these apps will be integrated with our Cigna health coaches and employer sponsored incentive programs so that each individual can develop his or her strengths, and make their health an engaging, rewarding and fun part of their everyday lives.”

  • LinkedIn
  • Twitter
  • Facebook
  • Email
  • Print

Tap Native

Get in-depth healthcare technology analysis and commentary delivered straight to your email weekly

Reader Interactions

Primary Sidebar

Subscribe to HIT Consultant

Latest insightful articles delivered straight to your inbox weekly.

Submit a Tip or Pitch

Featured Interview

Reach7 Diabetes Studios Founder Chun Yong on Reimagining Chronic Care with a Concierge Medical Model

Most-Read

HHS Finalizes HTI-4 Rule: Prior Authorization & E-Prescribing Interoperability

HHS Finalizes HTI-4 Rule: Prior Authorization & E-Prescribing Interoperability

Meaningful Use Penalties_Meaningful Use_Partial Code Free_Senators Urge CMS to Establish Clear Metrics for ICD-10 Testing

CMS Finalizes TEAM Model: A New Era of Value-Based Surgical Care

White House Event Unveils CMS Health Tech Ecosystem Initiative

White House Event Unveils CMS Health Tech Ecosystem Initiative

Digital Health Faces Q2'25 Pullback: Funding Falls to 5-Year Low, But AI Dominates and $1B+ IPOs Emerge

Healthcare Investment Shifts in 1H 2025: AI Remains a Bright Spot Amidst Fundraising Decline

Digital Health Faces Q2'25 Pullback: Funding Falls to 5-Year Low

Digital Health Faces Q2’25 Pullback: Funding Falls to 5-Year Low

Beyond the Hype: Building AI Systems in Healthcare Where Hallucinations Are Not an Option

Beyond the Hype: Building AI Systems in Healthcare Where Hallucinations Are Not an Option

Health IT Sector Navigates Policy Turbulence with Resilient M&A

Health IT’s New Chapter: IPOs Return, Resilient M&A, Valuations Rise in 1H 2025

PwC Report: US Medical Cost Trend to Remain Elevated at 8.5% in 2026

PwC Report: US Medical Cost Trend to Remain Elevated at 8.5% in 2026

Philips Launches ECG AI Marketplace, Partnering with Anumana to Enhance Cardiac Care with AI-Powered Diagnostics

Philips Launches ECG AI Marketplace, Partnering with Anumana to Enhance Cardiac Care with AI-Powered Diagnostics

WeightWatchers Emerges from Bankruptcy, Launches New Menopause Program

WeightWatchers Emerges from Bankruptcy, Launches New Menopause Program

Secondary Sidebar

Footer

Company

  • About Us
  • Advertise with Us
  • Reprints and Permissions
  • Submit An Op-Ed
  • Contact
  • Subscribe

Editorial Coverage

  • Opinion
  • Health IT
    • Care Coordination
    • EMR/EHR
    • Interoperability
    • Population Health Management
    • Revenue Cycle Management
  • Digital Health
    • Artificial Intelligence
    • Blockchain Tech
    • Precision Medicine
    • Telehealth
    • Wearables
  • Startups
  • Value-Based Care
    • Accountable Care
    • Medicare Advantage

Connect

Subscribe to HIT Consultant Media

Latest insightful articles delivered straight to your inbox weekly

Copyright © 2025. HIT Consultant Media. All Rights Reserved. Privacy Policy |