Guest post written by Cherie Lester, Senior Healthcare IT Recruiter from Holland Square Group We all market something everyday, some of us get paid for it in typical sales & marketing roles, the rest of us market all sorts of things free of charge via word-of-mouth.  When is the last time you chatted with a friend or relative or co-worker and recommended a restaurant or movie or a product you've used?  Each of us do it on a regular basis, we're great at telling someone why they should try
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